Spoonfuls is New England’s largest food recovery organization — they launches its Food Waste Challenge as a part of ‘Earth Month,’ targeting the 33% of food waste that occurs at the household level. The challenge encourages consumers to rethink date labels, practice flexible meal planning, prioritize at-risk items, and embrace imperfect produce. An accumulation of these habits was estimated to save the average household of four roughly $3,000 per year, commonly lost to wasted food. There is emerging cooperative effort between food waste reduction like Too Good To Go and Flashfood and broader consumer consciousness, these efforts help shoppers become more tolerant of imperfection both in stores and at home. Retailers are further encouraged to participate by directing excess product to food recovery organizations like Spoonfuls and inviting staff to take the challenge as part of their own corporate sustainability goals. While the initiative offers accessible tools for consumers, it is worth noting that centering food waste reduction on individual household behavior as opposed to highlighting the systemic failures in retail and manufacturing risks placing a disproportionate burden on consumers for a problem that extends beyond the kitchen.

https://www.thepacker.com/news/sustainability/spoonfuls-food-waste-challenge-bridges-gap-aisle-kitchen